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BABYMONSTER to return with double title tracks

  • 이소연 기자
  • 2024-10-21




YG Entertainment's rookie girl group BABYMONSTER has made a surprise decision to return with double title tracks, planning more diverse promotional activities.


On October 21, YG Entertainment posted the "[DRIP] TRACKLIST REVISION" on its official blog. According to this update, BABYMONSTER will now promote with two title tracks for their first full-length album: "DRIP" and the album’s first track, "CLIK CLAK." This decision reflects the group’s determination to fully showcase their talents and versatility. 


YG's executive producer Yang Hyun-suk made the urgent call to include "CLIK CLAK" after being impressed by its choreography and music video's high quality. He explained, "We deliberately didn’t include choreography in the music video, instead focusing on the music's essence and the members' charm. The result was very satisfying, and we plan to release a performance video later. Expect a stage like nothing you’ve seen before."
With this, BABYMONSTER will greet fans with an abundance of content, including two music videos, music show performances, and self-produced choreography videos as part of the promotion for their first full-length album. With a detailed activity roadmap in place, the group aims to make a lasting impression with their double title tracks, offering fans a broader showcase of their talents.


The pre-release promotion for "CLIK CLAK" has already generated an enthusiastic global response, with the track's early reveal captivating fans worldwide. The song's music video has garnered nearly 6 million views on YouTube, and fan-created reaction videos, dance challenges, and remakes in various languages are rapidly spreading, signaling the song's growing popularity. 


Another notable point is that BABYMONSTER is releasing their first full-length album in under a year since their debut, marking the fastest time it has taken YG to release a full album for a rookie group. This highlights the effort and dedication Yang Hyun-suk has invested in BABYMONSTER, the first girl group YG has launched in seven years since BLACKPINK. Yang has also expressed confidence in the album’s overall quality and hinted at plans to produce over three music videos, further raising anticipation for their upcoming releases.


BABYMONSTER has already broken multiple K-pop girl group records with their debut album, and their live performances have drawn praise for showcasing each member's exceptional live singing ability. The group was trained with a global market in mind from the beginning, mastering multiple languages including English, Japanese, Thai, and Chinese. Yang Hyun-suk has also announced plans for BABYMONSTER's global tour next year, increasing expectations for their international success. All tracks from BABYMONSTER’s first full-length album, [DRIP], will be released on November 1 at 1 PM.




Written by Yoon Sang Geun
Translated by Lee So Yun
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