‘SM’s Rookie’ Hearts2Hearts Finally Debuts… Will They Follow aespa’s Popularity?


SM Entertainment’s new girl group, Hearts2Hearts, is making their much-anticipated debut amid great excitement.


On the 24th at 6 PM, Hearts2Hearts will release their first single, The Chase, including the title track of the same name and the B-side Butterflies, on various music streaming platforms. Simultaneously, the music video for The Chase will premiere on the SMTOWN YouTube channel, marking the group’s powerful first step toward their dreams.


The Chase is a song that blends dreamy sound elements with captivating vocal melodies, creating a mysterious and enchanting atmosphere. The track is driven by a strong and unique bass synth, with dynamic mood shifts throughout. The lyrics convey a confident message about forging one’s own path while expressing excitement and curiosity about the new world ahead, generating high expectations from listeners.


The music video for The Chase tells the story of the eight members embarking on a field trip, where they experience a mysterious phenomenon that defies inertia. Deciding to break away from their predetermined path, they head into the city, drawing their own blueprint for the future. The video is set to captivate audiences, especially with its grand premiere on the massive media facade ‘Shinsegae Square’ at Shinsegae Department Store’s main branch in Jung-gu, Seoul. The large-scale screening will highlight Hearts2Hearts' sophisticated visuals and mystic ambiance, likely earning a hot reception.


Additionally, Hearts2Hearts will hold their debut fan showcase, Hearts2Hearts Debut Fan Showcase <Chase Our Hearts>, at Yes24 Live Hall in Gwangjin-gu, Seoul, on the 24th at 8 PM. The showcase will feature a variety of segments, creating cherished memories with fans. It will also be live-streamed on Hearts2Hearts’ YouTube and Weverse channels, allowing global fans to join in the excitement.


Beyond their music debut, Hearts2Hearts has also been chosen as the campaign model for the spring collection of MUSINSA, Korea’s largest fashion platform. From 11 AM on the 24th to 11 AM on March 6th, they will collaborate on a special promotion and commemorative event, with details available on MUSINSA’s official website and app.


Moreover, Hearts2Hearts is the first group to participate in SM Entertainment and MEGA MGC Coffee’s collaboration project, SMGC. Starting today, their CM song, personalized menu recommendations, and a door seat photo event will be available at over 3,500 MEGA MGC Coffee locations nationwide. More details can be found on MEGA MGC Coffee’s official social media channels.


Hearts2Hearts’ first single, The Chase, will also be released as a physical album today.


Written by Lee Seung Hun
Translated by Lee So Yun