As Mnet reaches its 30th anniversary, the CJ ENM-owned music channel is unveiling a brand renewal alongside a new slogan to mark this milestone.


Since its launch in 1995 as "Music Network", Mnet has spent three decades pioneering diverse music genres, breaking stereotypes, and creating innovative, trend-setting programs. Now, as it steps into its 30th year, Mnet introduces its new slogan, "K-POP GENERATION Mnet," reflecting its commitment to music and its vision for an endless future of possibilities.


30th Anniversary Campaign & Special ProgrammingStarting in March, Mnet will roll out a brand renewal alongside a special 30th-anniversary campaign.
On March 6, Mnet will premiere "Mnet 30th Anniversary Chart Show", revisiting iconic moments from legendary programs like ‘MAMA AWARDS,’ ‘Superstar K,’ ‘Show Me The Money,’ and ‘Street Woman Fighter.’M Countdown, Mnet’s flagship K-pop chart show, will feature special anniversary segments, retrospectives on its cultural impact, and exclusive performances.A series of both online and offline events will celebrate Mnet’s legacy and future.
Mnet’s Legacy & Groundbreaking AchievementsMnet has consistently pushed the boundaries of K-pop and entertainment, leaving an indelible mark on the industry:
"M Countdown" revolutionized K-pop chart shows, establishing itself as the World No.1 K-pop chart show."Superstar K" set a cable TV record with a 21% viewership rating, becoming a national phenomenon."Show Me The Money" played a pivotal role in popularizing hip-hop in Korea."I Can See Your Voice" was exported to over 30 countries, proving its global appeal."I-LAND", "Girls Planet 999", and "Boys Planet" introduced a new era of global K-pop group formations.The "Street Fighter" dance series ("Street Woman Fighter" & "Street Man Fighter") redefined dance culture in mainstream media.
With unmatched creative potential, K-POP GENERATION Mnet will continue shaping the future of music and entertainment, celebrating its past while embracing new possibilities.


Written by Mun Wan Sik
Translated by Lee So Yun