NEWBEAT Partners with a Major Chinese Agency Housing 160 Teams
Boy group NEWBEAT (Park Minseok, Hong Minsung, Jeon Yeojeong, Choi Seohyun, Kim Taeyang, Cho Yunhoo, and Kim Riu) has joined forces with a major Chinese entertainment company in line with their comeback.
According to their agency Beat Interactive on the 6th, NEWBEAT recently signed a management contract with Modern Sky (摩登天空), China’s largest original music company. This partnership marks a significant step in connecting K-pop and C-pop, drawing keen attention within the music industry. Modern Sky, which currently manages around 160 artist teams and has released over 600 albums, is recognized as one of China’s largest companies encompassing music, publishing, artist management, and concert planning.
Modern Sky also organizes large-scale music festivals such as the Strawberry Festival and MDSK Festival, and leads youth culture across music, fashion, media, and art merchandise. Through this collaboration, NEWBEAT plans to expand their activities into various fields, including the official release of albums in China.
Meanwhile, NEWBEAT released their first mini album “LOUDER THAN EVER” at 12 p.m. on the 6th.
Written by Choi Hye Jin
Translated by Lee So Yun
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