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BTS Jimin, #1 personal brand reputation for 24 Consecutive Months

  • 이소연 기자
  • 2020-12-20



BTS Jimin climbed to the top of the boy group personal brand reputation in December and set a new record for the No.1 personal brand for 24 consecutive months from January 2019 to December 2020.

From November 19, 2020 to December 19, 2020, the Korea Corporate Reputation Research Institute extracted 12,198,3511 brand big data of 653 individuals in the boy group, and analyzed the behavior of consumers. 

Jimin earned a brand reputation index of 7.18 million,413, up 38.30% compared to last November, and achieved the big job of being the number one individual for two consecutive years.
Written by Mun Wan SikTranslated by Lee So Yun
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