Singer Jeon Somi adorned Times Square in New York, USA.
The Black Label, posted a photo on Somi's official SNS on October 30th, with an image announcing the release of her first full-length album 'XOXO' adorned a large billboard in Times Square.
The billboard was prepared by Spotify, the world's largest music platform, to commemorate the release of her new album. The powerful global influence of the Somi, who has lit up Times Square, the center of her entire world, can be felt once again.
Jeon has announced the splendid return of her 'Her Solo Queen', will show more advanced music and performance with her 'XOXO'. If 'DUMB DUMB', which had previously gained a lot of popularity, accentuated Somi's 'human teen' charm, 'XOXO' presents the intensity of her 'charismatic bastard'.
'XOXO', the title song of the same name as the album, is a pop genre song that impresses with Jeon Somi's unique tone that captivates her listeners from the very beginning. In particular, TEDDY, the head of The Black Label, and Pink Sweats, a famous American R&B singer-songwriter, collaborated with Jeon So-mi with ‘XOXO’ to create a high-quality song.
The title 'XOXO' is an idiomatic expression added to the end of a letter or message to mean 'with love'. In the midst of a breakup situation, the lyrics about sending her loved one away without hesitation contrasts with the lovely title, leading to a hot reaction towards Somi, the former 'Solo Queen'.
Written by Kim Soo JinTranslated by Lee So Yun