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BLACKPINK's 'HOW YOU LIKE THAT' video Surpasses 9M Views

  • 이소연 기자
  • 2021-11-08


Blackpink's 'How You Like That' choreography video has surpassed 900 million views on YouTube, continuing an unrivaled step that no other K-pop group has been to.
According to YG Entertainment, Blackpink's 'How You Like That' choreography video surpassed 900 million views on YouTube at 11:15 pm on the 7th. It's been about a year and four months since it was released on July 6 last year, and it's the 6th video with 900 million views in Blackpink's career.
The 900 million views of the K-pop choreography video, not the main music video, is the first, highest, and the most record. Or rather the passage that hints at BLACKPINK's strong global popularity. It is as strong as the music video for 'How You Like That', which shows a steep rise in views and is about to occupy the record high of 1 billion views.
If this trend continues, it is expected to surpass the record of 'DDU-DU DDU DU', which has the most viewed music video title in K-pop by exceeding 1.7 billion views. The actual 'How You Like That' music video and choreography video are breaking the K-pop billion-view record for the shortest time set by 'DDU-DU DDU DU'.
'How You Like That', with its strong beat, is a song with a message to not give in and fly high in any situation. It won the 'Song of the Summer' at the 2020 MTV Video Music Awards in the US, and in the same year, it took first place on YouTube's 'Global Top Summer Song'.
'How You Like That' achieved remarkable results on various major global charts at the time of its release. Not only on the domestic music chart domination, but also on Spotify's global Top 50 chart as well as the iTunes charts. In addition, Blackpink proved its global presence by ranking 20th and 33rd on the UK Official Singles Top 100 and Billboard Hot 100, respectively.
Meanwhile, the cumulative number of views of BLACKPINK's videos, which have a total of 32 billion views on YouTube, has exceeded 20.9 billion, and the number of subscribers to the official YouTube channel has reached close to 70 million. This is the highest number among male and female artists in the world.
Written by Lee Deok Haeng Translated by Lee So Yun
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