The choreography video for girl group BLACKPINK's 2nd regular album title song 'Shut Down' has garnered 20 million views.
According to YG Entertainment on the 20th, Blackpink's 'Shut Down' choreography video currently has over 20 million views. It is expected to break another record as it is growing similarly to the choreography video of 'How You Like That', which surpassed the popularity of the music video.
Also, the choreography video for 'Shut Down' took first place in 'Most viewed videos in the past 24 hours' on that day. It is even competing on its own due to its hot popularity, such as overtaking the official music video (3rd place) on the chart.
YG's artist-customized in-house production system has properly shed light. The charm points of the choreography that could not be included in the music video, the colorful movement, and the dense charm of the members were melted and captured the hearts of global music fans.
Written by Yoon Sang GeunTranslated by Lee So Yun