Lisa, a member of girl group BLACKPINK, was the only K-pop star to be named on the '2023 Follower Rich List 100'.
Social media marketing platform 'Hopper HQ' recently announced '100 famous people in the world' on its homepage. Lisa ranked 26th out of 100.
It is ranked based on name, category (sports, celebrity, influencer), number of followers, and price per post. Looking at the posts, you can see that they are ranked according to the price per post, not just the number of followers.
In the case of Lisa, it was analyzed that as of the 18th, she had 95,815,834 followers on the homepage and the price per post was $575,000 (about 770 million won).
Meanwhile, as of the 20th, Lisa's official Instagram exceeded 97 million followers.
Lisa's 97 million follower breakthrough this time corresponds to the first place among all K-pop artists and domestic celebrities, and is the third highest among Asian celebrities. If you expand your area to the world, it ranks 38th among celebrities.
In addition, according to HypeAuditor, a marketing analysis company, BLACKPINK Lisa ranked 4th on the Instagram Top Music Influencer chart. Lisa ranks shoulder to shoulder with Selena Gomez, Taylor Swift, and Ariana Grande on the Top Instagram Music Influencers chart. Lisa also ranked ninth on the Top 1000 Instagram Influencers chart.
According to Hype Auditor's Audience Geo, Lisa recorded a lot of popularity in Indonesia (9.9%), Brazil (7.1%), Thailand (6.2%), USA (5.8%), and South Korea (5.1%).
Meanwhile, according to Spotify records, Lisa has surpassed 5 million Spotify followers. This is the shortest period for a K-pop female solo artist to reach 5 million Spotify followers. Also, this number of followers is a record that corresponds to the 8th place among all K-pop female artists and the 2nd place among female solo artists.
Written by Yoon Sang GeunTranslated by Lee So Yun