BTS member Jimin has garnered global popularity by being selected as the artist most listened to by Emirates Airlines customers in 2023.
Emirates Airlines, an international airline operating to over 140 destinations worldwide, recently released data analyzing content consumed the most by passengers during the year 2023. According to the airline's data, Jimin's name appeared on the list of global musicians, proving that he captured the hearts of numerous global fans as a K-pop solo artist alongside top-charting artists like Ed Sheeran and Taylor Swift.
According to the airline's data, Jimin emerged as the passengers' favorite artist in a library consisting of over 3,000 albums, 500 playlists, 40,000 tracks, and 4,000 hours of music and podcasts. Global multimedia platform Mashable Middle East commented, "Jimin has conquered the sky," noting that Jimin's melodies stood tall alongside top-charting artists like Ed Sheeran and Taylor Swift. They praised Jimin, formerly known as the "it boy of K-pop," for earning the nickname "global it boy" thanks to his tremendous popularity.
Global media outlet Sportskeeda's 'SK pop' also reported on Jimin's achievement, stating that Jimin's fans expressed joy and celebrated the special moment through social media upon hearing that passengers enjoyed Jimin's music. Fans' vivid reactions were shared, such as "Jimin, the world is in your hands," "There's a reason he's called the global it boy," and "I listened to Jimin's music throughout the long-distance flight."
The media further highlighted Jimin's success in the pop music industry, securing millions of listeners on platforms like Spotify. They detailed how Jimin's song "Like Crazy" made history by becoming the first K-pop solo artist to top the Billboard Hot 100 and how three of his album tracks, including "Like Crazy," secured positions in the top 10 most-streamed K-pop songs on Spotify.
US entertainment information site Enstarz also covered the news in detail, adding that just two months after his solo debut in May, Jimin broke Guinness World Records by achieving the shortest time to reach 1 billion streams on Spotify among K-pop solo artists.
Jimin, participating in lyrics and composition for the first time in his 10-year career, has captured the hearts of global listeners with his first solo album, "FACE," filled with inner reflections. Expectations are rising not only for his continued role as a representative K-pop performer but also for his activities as a singer-songwriter in the future.


Written by Han Hae SeonTranslated by Lee So Yun