IVE has announced their return as the 'Summer Queens' set to dominate the summer music scene through a new music video teaser for their song 'SUMMER FESTA.'
On the evening of the 26th, Pepsi and Starship Entertainment (hereafter referred to as Starship) released the music video teaser for IVE's new song 'SUMMER FESTA' through the official YouTube channel as part of the '2024 Pepsi Campaign.' The teaser features IVE's clear and refreshing vocals, captivating choreography snippets, and visually stunning scenes. The enchanting presence of IVE surrounded by dazzling fireworks in the teaser has heightened anticipation for the full music video and the upcoming release.
IVE has been involved with the Pepsi campaign since 2021, starting with member Ahn Yujin, followed by Jang Wonyoung and Leeseo in 2022, and the entire six-member group last year. Their previous collaboration song with Pepsi, 'I WANT,' released last year, dominated various music charts and continues to be beloved by global fans. IVE's new song 'SUMMER FESTA,' part of the '2024 Pepsi Campaign,' will be released on June 28 at 6 PM on various music streaming sites.
In the meantime, IVE successfully concluded domestic promotions for their second EP album 'IVE SWITCH,' featuring double title tracks 'HEYA' and 'Accendio,' last month.
Starting from Seoul in October last year, IVE is currently on their first world tour, 'IVE THE 1ST WORLD TOUR 'SHOW WHAT I HAVE,'' visiting 27 cities in 19 countries across Asia, the Americas, Europe, South America, and Australia. In August, they will hold an encore concert in Seoul, and in September, they will perform at the Tokyo Dome in Japan.
Written by Han Hae Seon
Translated by Lee So Yun
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