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BOYNEXTDOOR, set to officially debut in Japan on July 10

  • 이소연 기자
  • 2024-07-08




BOYNEXTDOOR, set to officially debut in Japan on July 10, has garnered significant attention from the local fashion industry.


BOYNEXTDOOR members Sungho, Riwoo, Myungjaehyun, Taesan, Leehan, and Woonhak have been featured on the double cover of Nylon Japan's September issue. Normally, Nylon Japan selects different models for the front and back covers, but this time, BOYNEXTDOOR exclusively graces both sides. 


The covers showcase two different collaborations with global beauty and fashion brands. The front cover, in partnership with beauty brand MAC, features the group in chic black-and-white outfits, exuding a sleek charm. The back cover, in collaboration with fashion brand COACH, displays vibrant and colorful styling, highlighting the members' free-spirited appeal. The photoshoot, conducted at COACH's concept store in Harajuku, Tokyo, captures the group's playful energy.


To celebrate BOYNEXTDOOR's debut in Japan, Nylon Japan has dedicated a special feature spanning 33 pages, including an in-depth interview exceeding 10,000 characters to delve into the members' stories.


In addition to Nylon Japan, BOYNEXTDOOR has graced the covers of other popular Japanese magazines such as smart (August issue), S Cawaii! ME (Summer issue), and Hanryu Pia (September issue), dominating local bookstores. Their photos and interviews have also been featured in MORE (online edition), smart (June issue), and SPUR (July issue), reflecting the intense media focus on the group. KOZ Entertainment, their agency, stated, "As BOYNEXTDOOR's image of being friendly like boys next door while expressing their unique charm and individuality grows, various collaboration requests, including for photoshoots, have been pouring in."


BOYNEXTDOOR will release their Japanese debut single "AND," on July 10. The new release includes Japanese versions of the title tracks from their Korean albums "One and Only" (debut single "WHO!"), "But Sometimes" (mini-album "WHY.."), "Earth, Wind & Fire" (mini-album "HOW?"), and an original Japanese track "GOOD DAY," totaling four tracks.


Written by Kim Su Jin
Translated by Lee So Yun
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