SM Entertainment's global concert brand SMTOWN LIVE will hold a concert in Seoul in January 2025 to celebrate its 30th anniversary.


The SMTOWN LIVE 2025 concert will take place on January 11-12 at the Gocheok Sky Dome in Seoul. This will be the first domestic SMTOWN LIVE concert in about 2 years and 5 months since the SMTOWN LIVE 2022: SMCU EXPRESS @HUMAN CITY_SUWON concert, which was held in August 2022 at Suwon World Cup Stadium. 


Given this long-awaited return, the concert is expected to attract significant attention. Known for its success in major cities worldwide, SMTOWN LIVE has solidified its reputation as the "No. 1 Global Concert Brand." The upcoming 2025 concert, held to celebrate SM’s 30th anniversary, will feature a star-studded lineup of SM artists. 


The show will kick off in Seoul and expand to North America, Europe, and other regions, showcasing the heritage that SM has built over 30 years and promising an impressive stage to captivate global audiences.


On October 23, a teaser image for SMTOWN LIVE 2025 was released on SMTOWN's official social media channels, depicting dynamic visuals of spreading waves, further fueling anticipation for this special anniversary performance.


Ticket sales for the Seoul concert will open in November, with detailed information to be provided via SMTOWN’s official social media channels. In addition to the concert, SM is planning extensive online and offline campaigns, including album releases, to celebrate its 30th anniversary.




Written by Kim Su Jin
Translated by Lee So Yun